OUR STORY
Cellar.com is one of America’s leading purveyors and importers of fine wines and spirits. Our products are on the pulse of today’s trends and makers, but rooted in a 4th generation family business. A treasured institution in the nation's capital, Schneider's turned 70 in 2019 and is more forward-thinking than ever.
Cellar.com and Schneider’s have always been defined by family. Founded by Abe Genderson and his father-in-law, Max Schneider, the store evolved from a local corner store to one of the foremost fine wine destinations in the US under the direction of Abe’s sons, Rick and Jon Genderson. They were later joined by Rick’s son, Josh Genderson. Today, the brick and mortar store and online business are run by Elyse Genderson, Abe’s granddaughter, along with a team of wine experts with over 30+ years of industry experience.
The heart and soul of Schneider's is still its historic storefront in Washington, DC, but there's more than meets the eye. Among other offerings, wine collectors come to Cellar.com and Schneider's to sell their collections and purchase rare bottles, wedding couples come for expert beverage catering and customers across the country take advantage of the robust and respected cellar.com.
OUR EXPERTS
Rick Genderson
CEO
Rick is the CEO of Schneider’s and Cellar.com. He brings over 40 years of experience in the wine industry. In addition to overseeing the total operation, he focuses on purchasing wine futures, individual cellars and corporate and individual accounts.
Elyse Genderson Vice President
elyse@cellar.com
Elyse started her career in the wine industry directing PR and marketing campaigns for top wine and spirits brands in New York City. There, she planned and executed the Women in Wine Leadership Symposium with The Winebow Group, which gathered female industry leaders with the goal of empowering women in the wine business. She’s a Diploma candidate with the Wine and Spirits Education Trust (WSET) and holds the Level 3 Advanced Award in Wines. As the 4th generation at Schneider’s of Capitol Hill, she curates our wine imports portfolio, manages our historic retail storefront, and consults with clients focusing on wine education, cellar curation and acquisition. Please visit her at Schneider's to discover wines you'll love!
Joe Prebble General Manager
joe@cellar.com
Joe has been a dedicated and integral member of the Schneider's family since 2002. As General Manager, Joe increases efficiency and drives profits as he oversees the company's overall operations. He supervises the company's staffing, purchasing, financial management, and e-commerce. Joe's leadership, strategy, and negotiation capabilities forge new pathways and partnerships in the industry. His decades of experience and studies with the Wine and Spirits Education Trust as a Diploma Candidate are evident when he shares his deep knowledge of wine, spirits, and beer with customers and staff.
Terry Brown Wine Manager
terry@cellar.com
Terry’s first career as a chef for 10 years allows him to bring a unique insight into wine and food pairing. He’s been the wine manager at Schneider’s for 21 years and takes great pleasure in selecting a wide range of wine from around the world. He enjoys building long-term relationships with customers and friends, whether providing advice on a bottle for dinner or help to create a cellar. Terry’s love for Pinot Noir is transatlantic and he enjoys everything Spanish as well as a number of quirky whites!
Please contact Terry if you have any questions regarding our wines.
Richard Bobrow Spirits Manager
Richard@cellar.com
As a Schneider’s veteran, Richard oversees our spirits purchasing and the store’s daily operations. He says there has never been a more exciting time in the spirits world, with the increasing number of distilleries opening up across the country making exciting products. That said, he’s always partial to a good Cognac, a dram of Scotch, and of course a good Kentucky Bourbon.
Richard will be happy to assist you with any questions you have regarding our spirits collection.
Andrew Holod Assistant Wine Manager
andrewh@cellar.com
Andrew has worked in the drinks business for 25 years. He’s bought and sold gourmet cheese, beers from around the world, and a huge range of wines - from $6 Chilean Merlot to irreplaceable old Bordeaux. He’s studied for the Master of Wine Exam and recently became a Certified Sake Professional. Andrew is passionate about sharing the stories of winemakers and their craft. When off duty, he’s ombibulous (I drink everything), but especially texturally rich white wines, gin and crisp, hoppy pils.
Andrew Meyrowitz Wine and Sprits Specialist
andrew@cellar.com
Andrew is a hospitality-focused drink specialist and has worked in the beverage industry for over 20 years. After spending 20 years behind the bar and on the floor of his family's wine bar/retail shop in Montgomery County, Maryland, he moved to DC to focus only on retail sales. Andrew entered the Court of Master Sommeliers in the early 2000's. He thrives on being able to find the right pairing for each and every drink to the correct event and occasion.
Danin Shopshire Beer Manager
danin@cellar.com
As the Beer Manager at Schneider’s and cellar.com, Danin is responsible for curating our vast craft beer collection with over 1,000+ beers from small craft brewers and larger brands. He also pushes to keep a great selection of locally produced beer, old and new, from D.C., Maryland, and Virginia.